YouTube generated $28.8 billion revenue in 2021, a 46% increase year-on-year.

We have collected data and statistics on YouTube. It is considered by some analysts to be the best shot by a competitor at surpassing TikTok, simply due to YouTube’s massive reach with over two billion active users. YouTube has also recently launched Shorts, its own clone of TikTok which has a different interface and shorter videos. Twitch is still ahead in numbers for game streaming, however, YouTube’s live-streams have become another way for channels to interact with audiences. YouTube also branched into live-streaming around that time, aimed at curbing the growth of Twitch as a video entertainment platform. YouTube Premium, which bundles ad-free viewing with YouTube Music, hit 30 million subscribers in 2020. YouTube Red was unsuccessful in its mission, reaching less than 10 million subscribers before it relaunched as YouTube Premium. In 2014, YouTube launched a premium service aimed at curbing the loss of revenue from ad-blocking. On today’s YouTube, there are hundreds of channels with millions of subscribers on almost every topic, with the highest grossing channel of 2021 being a kid’s toy channel called Ryan’s World. Many celebrities have gotten their start through YouTube, with vlogging, gaming and comedy initially being the most popular types of content.

As YouTube grew, it added more features to serve content creators, such as ratings, comments, embed functionality, live-streaming and revenue sharing.

The person in question was ‘you’, specifically content creators, with the cover incorporating a mirror, rather than YouTube itself. Time magazine would include YouTube on its person of the year cover the same year. Download the report to improve your performance. 96% of marketers rely on developers to improve the app UXĪirship’s Mobile App Experience Gap Survey Report researched gaps in seven key operational areas.

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